Marketing
Despite over 160 years of marketing, promotion and brand building, the psychology, intelligence and understanding which underpin successful campaigns remains poorly applied. At Bright Business we pride ourselves in using these three as our starting point and are greatly influenced by guys like Scott Galloway, Clinical Professor of Marketing at NYU Stern School of Business where he teaches Brand Strategy and Digital Marketing.
Of course, we use a broad range of tools and techniques in our approaches, we are not biased toward traditional or digital techniques, preferring to start with the needs, wants and demands, the customer, the consumer and the journeys both take.
Our extensive experiences are impossible to simplify here, so have a look at the contens of out marketing dropdown above or please fill in our form and we will respond to your query.